Adam Bensman – The Copywriter’s 6-Figure Income Sprint
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This video-guided assignment will give you an unshakable format to price anchor against what your target clients are already comfortable paying.
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Adam Bensman – The Copywriter’s 6-Figure Income Sprint
Read more: https://archive.ph/3lUGS
Exclusively for Copywriters With Existing Clients and 1+ Years Experience*
The Copywriter’s 6-Figure Income Sprint
My Proven “Turn Key” Business Model to Earn a Consistent $9,000 – $26,000 Per Month, Every Month, With Fewer Clients, Making a Deeper Impact, and Taking Back Your Life
Watch how copywriter and student Chris B. describes his experience…
Are you ready to transform your freelance copywriting job into a sustainable, scalable, and wildly profitable 6-figure business in as fast as 60 days like Chris?
Get immediately Adam Bensman – The Copywriter’s 6-Figure Income Sprint
Not only did this work for Chris, I discovered this model as I grew to $26,000 per month of income in less than 24 months…
While having STRICT client boundaries, NOT working weekends, NOT working evenings, and vacationing multiple times per year…
AND delivered the best (record breaking) results for my clients.
I’m going to show you exactly how I did it.
Join me as I guide you step-by-step through an ultra-personal video-course experience to…
STOP providing strategy and consulting for free
STOP being an order taker
STOP selling “words on a page”
STOP bidding projects
STOP the never-ending cycle of prospecting for the next client
STOP the feast-famine cycle (best month followed by worst)
STOP letting clients control your life and walk all over you
And most importantly…
START getting paid (a lot) for strategy and consulting
START being an advisor to clients who respect you
START providing comprehensive strategy (first) and copywriting
START earning $36,000 – $72,000 per client (even small biz’s)
START developing deeper relationships with your clients
START earning consistent, predictable, reliable income every single month
START taking care of YOU, set boundaries, and build your business around your life
You’ll be guided through my easy-to-follow, 6-step process to learn the theory behind the pivots you’ll be making for your own businesses.
Then we’ll shift our focus to execution.
Each module has a “business assignment,” so you’ll experience wins damn-near every day you’re in there building your business.
It will all come together, one puzzle piece at a time.
You’re going to experience a massive transformation – both personally and professionally as you reposition and repackage your existing services into a high-ticket, retainer model business that will empower you to earn $8,000… $10,000… $15,000 or even $20,000 PER MONTH with only a handful of clients that you actually LOVE working with.
But it ain’t all about the money, honey.
This is about building your LIFE first.
Because burnout happens when you are trying to fit in everything that’s truly important “when there’s time.”
(This is the miserable cycle of “fitting my life in around my business” — been there?)
What’s important for you to have more time for?
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MEET ADAM
Adam Bensman is a direct response copywriter who has driven and contributed to over $100MM in sales.
Before “falling into” direct response copywriting, Adam cut his teeth in door-to-door sales, was the COO of an $8MM/year in-home sales company, and was a sales trainer and business consultant.
Now Adam serves a “needs-based-niche” of clients who sell $2k – $15k products or services over the phone by crafting irresistible sales channels that rake in record profits.
Adam also provides mentorship programs to help copywriters sprint to a 6-figure income and start earning $9,000 – $20,000 per month in as fast as 30 days using his retainer-based approach to landing long-term, high-paying clients.
For me, it’s time with my wife, our 2 dogs, friends, mountain biking, fitness, cooking, travel, and unplugging in nature. ← All things I didn’t have time for when I was non-stop prospecting and reacting to client demands…
Listen, The Copywriter’s 6-Figure Income Sprint is no-fluff, jam-packed with value, and has literally everything you need to implement this “turn key” business plan and create your new lifestyle business earning serious money in as fast as 60 days if you apply these steps as you learn.
But don’t take my word for it…
See for yourself what my students and mentees have to say
Before we get into details, it’s important to know who this course is NOT for.
It is NOT for you if you’re brand new or just getting started in copywriting.
It is NOT for you if you don’t like developing long-term relationships.
It is NOT for you if you’re addicted to the “churn and burn” chase of new clients.
It is NOT for you if you aren’t really good and really passionate about your work.
It is NOT for you if you enjoy “starting at zero” every month to chase the next new project and land the next sale.
BUT, this course is 100% for you if…
You LOVE the idea of transitioning from “order taker” who delivers words on a page to becoming a highly paid advisor who’s getting compensated for all the consulting and strategy you’ve been providing for free (or not charging enough).
You LOVE developing long-term relationships.
You LOVE the idea of developing consistent, reliable income every month.
You LOVE the idea of life first – business second.
You LOVE the idea of earning more with less (less clients and offering hyper-focused services).
And most importantly, if you identify as someone who is eager to continually develop (both personally and professionally) to the next level, this course is for you.
Because you’ll feel the “switch flip” as you become even more empowered and confident speaking with clients, acquiring clients, and honing your craft as you specialize in your sweet spot.
Ready for a sneak peak to see what’s inside waiting for you?
Join me for a personal video introduction where you’ll learn the right mindset to approach your new business development.
Summary:
1 Video: Introduction – Start here.
Part 2: Income & Lifestyle Planning: How to build your business around your ideal life
Here is where you’ll build the foundation for your new life and business. Notice how I said “life” first? Even though this is a business development program, it is essential that you focus on YOU first.
Lesson 1: Income and lifestyle planning: Vision + Goal = Action Plan
Inside this section, you’ll be guided through my step-by-step process to define your…
Lifestyle goals
Income goals
“Non Negotiables”
Daily routine
… and more
You’ll assemble all of this into a simple plan that will become your guide and backbone to your new life (and business).
Then, you’ll put “pen to paper” and complete the exercise on the simple Google Doc provided that accompanies the video.
This section has been the source of raving member reviews because it’s helped members get crystal clear about why they are building this new lifestyle business and how they can bring it to life.
Summary:
Get immediately Adam Bensman – The Copywriter’s 6-Figure Income Sprint
1 Video: Income & Lifestyle Planning: How to build your business around your ideal life
1 Assignment: Vision + Goal = Action Plan
Part 3: Discovering Your “Needs Based Niche”
This lesson is broken down into two parts to make it easy to digest so you can learn how first, then follow my instructions.
Lesson 1: Backbone of identifying the right clients for your “needs based niche”
In this video, I teach you what a “needs based niche” is, why it is different (and in my opinion, far superior) than what mainstream marketing defines as a niche.
You’ll learn what common “threads” to look for, and how to spot ongoing needs for your new breed of clients.
Lesson 2: Step-by-step exercise to nail down your own needs based niche
This is your assignment. But don’t worry, you’ll have me by your side walking you through the process step by step in an easy-to-follow video.
At the end of this section, you’ll have a brand new, fully documented “Needs Based Niche” Statement that will soon be the forefront of your marketing.
Later on (in Part 5) you’ll be updating your LinkedIn profile and website to reflect your new “Needs Based Niche” Statement.
Did you notice how through each section you’ll be truly implementing what you learn, building as you go, and experiencing breakthrough-wins around every corner?
Summary:
2 Videos:
Backbone of identifying the right clients for your “needs based niche”
Step by step exercise to nail down your own needs based niche
1 Assignment: Your New “Needs Based Niche!”
Part 4: Creating Your “High-Ticket Copy Package”
This is where you go from being “just a writer” to becoming a highly paid consultant, advisor, strategist, and copywriter.
You’ll complete this lesson with a crystal-clear package of what you’ll be offering your new clients.
And, you’ll be guided through my pricing process (which members have said was beyond eye-opening).
At the end, you’ll not only have your new rates nailed down (likely somewhere between $2,500 – $6,000/mo), but you’ll feel wickedly confident about it.
Over these 3 lessons, you’ll likely discover what you’ve been doing for free for far too long. Don’t worry, I did the same thing, and that’s why today is the day it comes to an end.
Want to know the best part?
You’ll likely end up substantially reducing the services you offer. At the same time, you’ll be upping your rates.
Music to your ears right?
(P.S. I only work in Google Docs and meet on Zoom. Period. Oh, and I only provide consulting, strategy, and copywriting for direct response assets.)
Lesson 1: How to prepare a crystal-clear, high-ticket service offering on a month-to-month (retainer) basis
Now you’re going to be taking the first step to break the price-product link. Today is the day that selling words on a page or even talking about an hourly rate comes to an end.
You’ll be focusing on value-based billing. The skills you learn in this lesson will come in handy as we get to Part 5: Getting Clients.
Get immediately Adam Bensman – The Copywriter’s 6-Figure Income Sprint
Lesson 2: Creating your “High-Ticket Copy Package”
You’re going to wrap up this lesson with your first piece of marketing collateral you can start using.
This section is one of the most powerful exercises I’d ever done as a copywriter.
It acts as a powerful mirror, shining back to you just how valuable your services are.
After you complete this assignment (that accompanies the video), you’ll have a crystal-clear service offering highlighting exactly how you’ll be serving clients every month moving forward.
Lesson 3: Pricing your new “High-Ticket Copy Package”
Let’s face it… the only obstacle between you and landing $3,000 – $6,000/mo clients is the doubt in your own mind.
This video-guided assignment will give you an unshakable format to price anchor against what your target clients are already comfortable paying.
When you realize (and I found this out the hard way) how much your clients are paying for rather hands-off services, you’ll feel extra confident commanding a premium.
At the end of this exercise, you’ll not only have your pricing nailed down, you’ll feel unstoppable when it comes to communicating your value to the next potential client you talk to.
Bonus 1: Library of Recommended Resources
Everything from accepting payments and invoicing, my favorite landing page and funnel software, split testing, mapping campaigns, email automation, image editing, my favorite Podcasts, and more.
Bonus 2: Client Discovery Template
A fantastic structure to help make your discovery/kick-off calls go over without a hitch. This covers damn near everything you’ll need to collect from a new client.
Bonus 3: Benchmark KPIs & Asset Collection
When I get involved with a client, I want to make sure that we establish benchmarks before we roll out my work. I send this document to clients for them to complete. It makes it easy for me to get access to everything I need, and we have clear benchmarks to monitor performance of the work I do.
Bonus 4: Sample Project Brief
Hard to stay organized when you’re working on larger or more complex projects? I use this template to outline everything needed for a project, campaign, or launch. I always use this as the “Master Doc” for the initiative. Each item is hyper-linked to the appropriate Google Doc where the copy lives. This thing is a serious life saver.
Bonus 5: Recommended Reading
There’s a LOT of books that could be in here, but I’ve purposefully narrowed it down to a surmountable list of the highest impact, most influential books I’ve read. Feel free to pop over your recommendations and I’ll add to it.
Bonus 6: Cold Sales & Follow Up Template (swipe emails)
This email structure has worked incredibly well for my clients and me. I’ve used it personally, and I’ve used these with clients. These short and punchy swipe emails are great for cold outreach or following up with a prospect after the initial presentation.
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Bonus 7: My “Sales Email Formula” (which I was told should sell for $997 on its own)
Includes video training, step-by-step theory explanation, an actual template to follow, and a sample email to reference.
I keep this template up as a reference for most sales emails that I write.
NOTE: I’ve used this process for multiple 6-figure emails and a slightly modified version to write a single email that landed a $16MM sale.
P.S. I’ve shared this secretly with other clients and copywriters in the past and was told to sell this as a stand-alone course for $997.
Bonus 8: Subject Line Copy Template & Swipe
This swipe document outlines the 9 fundamentals of writing irresistible subject lines. I also include the “dos and don’ts” when it comes to writing subject lines (and some psychological mistakes that even advanced copywriters make).
Bonus 9: Content Strategy & Blueprint
Writing content or blogs? Or just using content in the marketing strategy you’re working on for your client? This template will help you create a “content mission statement,” create a content calendar, and repurpose your content for maximum leverage.
Bonus 10: White Paper / Lead Magnet Opt In Page Template
Sometimes you need a little inspiration to start writing, right? This simple template was created off the back of one of my highest performing pages and pop-ups.
Bonus 11: Campaign Deployment Checklist
This one was created after clients had a few too many “oopsies” after launch. You know… the broken link or email you overlooked that you need to scramble to put together real quick? Run your campaign through this checklist to make sure all your ducks are in a row before you click “go.”
Bonus 12: Email Master Schedule
I put this together after working on a $1.6+ million launch when we had countless emails going out, affiliate swipe to keep track of, different offers, sales pages, etc. This master schedule will help you keep everything in order. Most importantly, clients love it!
Bonus 13: KPI Tracker Spreadsheet
Includes video training on what assets to collect and monitor to scale sales.
This is the single most powerful document I’ve ever created, which is why I’ve saved the best for last. When it comes to scaling, clients want one thing and one thing only. A predictable, scalable sales channel. This document and accompanying video training will walk you through how I set this up, WHY I set this up, and how to use it with clients (or for yourself). Using this will help you create realistic sales projects and aggressive sales targets.
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