Dave Rekuc (CXL) – Ecommerce Forecasting

Description

Dave Rekuc (CXL) – Ecommerce Forecasting

After taking this course you will…

• Clearly understand the inputs that build an ecommerce business’ monthly revenue and know how to build an accurate model yourself.
• Learn how to track your current progress against a forecast so that you can quickly adapt in real time to your progress.
• Create a channel strategy based on how it layers up to an overall revenue outcome keeping all your channels aligned towards accomplishing the overall goal.
• Understand how to use your forecast to communicate with various stakeholders internally to keep everyone aligned on working towards the overall goal.

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