Description

Guillermo Rubio – How to Write High Impact Emails

Salepage: https://www.awai.com/p/is/ema/

The Best “Hidden in Plain Sight” Opportunity for Writers…You can’t miss!

Why thousands of happy companies (like mine!) are successful to pay writers $3,000, $4,000, $5,000 per month — and more…

You already know how to do it. to write!

+What You’ll Learn+

Section 1: Your Gateway into the Fun and Lucrative World of Email Writing

You’ll hit the ground running with a “big-picture” look at the role email plays in marketing… why email works… how marketing emails are different from the emails you might be writing every day (and how they’re similar!)… as well as details on how G’s unique Holistic Approach to Emails can be adapted to ANY client’s marketing strategy.

Section 2: “Anatomy of an Email”

With a solid foundational knowledge of the role email plays, we’ll dive straight into writing your first email… but not before a detailed look at the “anatomy” of an email — all six parts to every email — and a solid understanding of the GOAL of every email you write. Your first writing assignment will follow… just to Keep you on the right track starting at the get-go.

Section 3 “The Email Subject Line”

Next, we will tackle email writing section-by-section, piece by piece. Your first is just — Mastering the subject matter! Pay attention — because the subject line is what determines whether your email gets opened… one of the most important metrics for any email writer. You’ll learn the ideal length for subject lines, why word choice matters, the power of “curiosity” In subject lines, and how to Use “Preview Lines” Your surefire way to success “second chance” to get your email opened… but it’s G’s amazingly effective (and simple) C+B+P formula and the power of “open loop” psychology that’ll give you an edge 99 out of 100 writers simply won’t have!

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Section 4: “Who Are You Writing To?”

With your subject line written, it’s time to Focus on writing that is all.-Your email’s first sentence is crucial. But there is one thing. to do first — and that’s understand your reader’s awareness level! G offers more than just a simple email writing tip. Rather, this is a master’s class in copywriting! Knowing your prospect is key “meeting them where they are” in one of the most important skills you’ll ever have as a writer. G shows you All levels of awareness Gene Schwartz, master copywriter, made this famous for you to make sure your reader has all the information they need. Here’s where G will share with you the nine questions you MUST ask before you sit down to write any email — and eight places on the Internet you can visit to get a TOTAL AND COMPLETE UNDERSTANDING of the person you’re writing to. A tour de force in copywriting insight not to Do not miss it!

Section 5 “The Science of Pre-Framing”

Getting your email opened and read is one thing… but preparing your reader… getting him or her into the right frame of mind to View the article or the sales page that the email will take you to. to — that’s a whole new “higher level” Use email writing to your advantage! Here G shares the core principles of “pre-framing” your reader… how every email must have ONE primary emotion, ONE primary goal, and ONE primary benefit… and how you can ensure every email you write does. There are Tons You will find many examples to illustrate this important concept!

Section 6 “The Art of the First Sentence”

Like the lead of any sales letter, the most important part of any email — along with your subject line — is the first sentence. It should be short. to grab your reader’s attention, and generate just enough curiosity to Coax your reader to read on — and ultimately click on the “call to action.” This is where G is a master — and in this all-He shares with you his strategies to create effective first sentences in emails.

Section 7 “The LSF Principle of Logic, Structure, and Flow”

The biggest mistake made by new writers is to try to be all things to all people. to Do not try to stuff too much into one email. G shows you it doesn’t have to It is not easy! Every email you write should be organized using just three elements. “tight” It is easy to read and gets results. And using G’s exclusive LSF Principle — you can’t go wrong as you map out your email and fill in the body copy of your email!

Section 8 “Setting Up the Call to Action and the P.S.”

Every email you write has one purpose: generate a call to action! And until you’ve prepared your reader… “met them where they are,” said all the right things, using the right tone and structure — it’s less likely to happen. G will accept your writing again to You will be taken to a new level when he demonstrates how to do it. to incorporate AWAI’s famous “4 U’s” to You must ensure that your reader will follow your request eagerly and happily to “click through”!

The P.S. Another important part of an email is the P.S. Why? Because with so many emails flooding our inboxes, a reader’s eye will naturally move down the page to see who the sender is first… and if there’s a properly written P.S., you can capture your reader’s attention — before he or she reads the body of the email! G calls it writing for the age of distraction — Writers who are able to use this powerful tool effectively get more “opens” More sales.

Section 9 “The Bigger Picture”

It’s the folly of a lot of new writers: They try to Without understanding the larger picture, you can’t write a project. By “bigger” G stands for picture The whole picture It’s here to email and the many ways an email marketing, welcoming, engagement, and nurturing campaign can boost a company’s business and impact their bottom line. In Section 9, you’ll get an invaluable “bonus lesson” on the finer points of email marketing… and how you can bring this knowledge as “added value” to your clients — especially those smaller businesses who will be your ideal clients at first and will need your help!

Section 10: “Putting It All Together!”

This is a huge moment… time to take everything you’ve learned — Make it pay! Here G recaps what you’ve learned, hammering home the key points, leaving you with final “do’s and don’ts” It’s here to email writing. He’ll remind you of the massive opportunity awaiting skilled email writers… the role you’ll play… the BEST WAY to Impress and land that all-important first client… how to As an A, you can carry yourself like a pro.-level email writer… and how to keep mastering your craft once you’ve finished the program.

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