Kieran Drew – High Impact Writing 2.0

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Kieran Drew – High Impact Writing 2.0

Social media is a business-building cheat code.
I’ve used it to grow a 30,000+ newsletter and gross over $800,000 without any cold outreach, paid advertising, or freelancing (in under four years).
But today’s problem?
Everyone wants an audience.
More than 200 million creators are now competing for the same slice of attention. And studies predict the market size will double by 2027.
The window for taking advantage of the online opportunity is shrinking.
But it isn’t closed—you just need to play a different game to the crowd.
If you want an effective way to grow your online audience, brand, and business, give me 5 minutes and I’ll explain a smarter approach.

Let’s talk about the great online opportunity

The internet might be crowded and social media saturated, but things have never been better.
You can reach almost anyone in the world for free, build a presence in any niche, and monetise in so many ways that making 6 or 7 figures through content is no longer a surprising statistic.
You might think you’re too late to take advantage, but betting on the internet today is like betting on Apple stock 20 years ago.
This is reflected in the statistics:
Digital advertising spending has increased from $293 billion to $667 billion in the past 5 years alone.
There’s a reason:
Attention is valuable.

But the audience game has changed

A decade ago, social media growth was easy because demand outstripped supply—audiences were starved of content.
But the opposite is now true.
These days, timelines are filled with everyone saying the same thing. It’s boring, repetitive, and entirely ineffective for growing your business.
Because when markets saturate, the solution is not to do the same thing as everyone else…
You must set yourself apart instead.
Whilst the crowd is chasing followers with generic content (a race to the bottom), you stand out by creating fans.
Because it’s your job to build a bond, not just an audience.
The quality of your business is directly related to the quality of your relationships.
And I can show you how to connect with your audience better than anyone else in our space using my ‘magnetic writing’ approach—sharing personality-based, story-infused advice to slice through the noise.
To explain, let me introduce myself.

 

Introducing the only social media writing course you’ll ever need:

High Impact Writing

High Impact Writing is a high-quality video course with zero fluff or filler that you can take in one weekend.
Most lessons are less than 5 minutes long and come with plenty of examples and templates from a wide range of niches, so you will see an immediate improvement in your writing from day 1.
It’s highly actionable and practical, a blueprint for you to get better at writing whilst growing your business through content.
And if you prefer reading to learn like I do, there’s also a fully written version of the course too (not just a transcript—I never understood writers who don’t write their courses!).
What’s more, it’s designed for the busy entrepreneur.
The last thing you want to do is waste all of your time on social media.
So I don’t teach you growth hacks like commenting 2000 times per day.
Instead, you’ll build the evergreen skill of clear and concise written communication in a systemised, time-efficient approach.

The modules run through simple, follow-along frameworks so you don’t feel overwhelmed or confused as you write.
I recently asked my customers to rate each module and the average score was 8.79/10.
Let me run you through what’s inside:

Module 1: Discover how to present yourself persuasively

If you’ve ever struggled to define your niche, this module will give you a quick and simple way to decide what to write about.
Inside:

How to use ‘The Tinder Test’ to summarise your unique message in one sentence to gain absolute clarity on the purpose of your writing and a way to set yourself apart from the crowd

The ‘One True Fan’ method to get a deep understanding of your audience so every word you write has an incredible magnetic pull for your future fans… even if you’re not an expert writer

Easy-to-use ChatGPT prompts to do 100s of hours of customer research in 2 minutes (this will give you endless content ideas specific to your brand—no generic crap)

Module 2: Get good at copywriting with the SUCKS framework

To sell your products, services, and ideas you must understand copywriting.
But you don’t need to spend thousands of hours or dollars to learn it like I did. This 26-minute module condenses everything you need to know into one simple framework.
A small taste:

The ‘trigger words’ you can sneak into your writing that will transform lukewarm followers into raving fans in next to no time

A simple 8-step checklist you can use to make any writing instantly more persuasive and powerful so you can get your readers to share more of your posts and buy more of your stuff

4 easy ways to make your content ooze with curiosity so you never struggle with ‘low attention spans’ ever again (people will read everything if you can keep them fascinated)

Module 3: Condense your thoughts into snappy short-form content

Short form is excellent for building relationships because it helps your audience get to know you fast.
But there’s an art to compressing your ideas—one I’ve spent years practising and teaching.
Inside, you’ll discover:

A step-by-step walkthrough for how to use the ‘3 pillars of magnetic writing’ to make your content irresistible, creating an army of fans behind your brand

The Sticky Statement Toolkit for crafting hard-hitting ideas that slice through the social media noise and stick in your audience’s mind (people remember powerful sentences the most!)

The Microstory Method for sharing interesting stories every day so that your audience feels ‘like they know you’ without every actually speaking! (great for your business)

3 simple questions to that unlock your personality and help you express your strongest views, beliefs, and quirks with confidence

How to write highly persuasive call to actions so you can land more clients, sell more products, and grow your newsletter for zero cost except time spent writing about ideas you enjoy

Module 4: Build authority through compelling long-form content

Long form content is how you showcase your knowledge.
But most people write posts that disappear into the void or make no impact. This module makes sure that won’t happen to you.
You’ll discover:

A simple 3-step approach to writing long-form as fast as possible (without impacting the quality of your writing)

My easy-to-follow system for transforming weak hooks into absolute scroll stoppers so you always catch your audience’s attention without using cheap gimmicks

How to create high-authority content to position yourself as a leader in your industry and the go-to source of information in your space

What writing will do for you

My coaching rate is now $1,000/hour, which I find crazy considering I started at $50 two years ago.
But that’s testament to the power of writing—it grows your reputation. As your brand strengthens you become more valuable to the market.
And I enjoy coaching.
But I became a writer for freedom and want to make an impact at scale.
That’s why I built High Impact Writing.
I genuinely believe writing is the greatest skill in the world and the best way for you to be rewarded for doing meaningful, fulfilling work.
Because an audience unlocks so many opportunities—in business growth, but also the freedom to align your lifestyle, passion, and vision.
The course gives you everything you need to get better at writing so you can connect with your audience without needing to invest thousands in coaching or waiting for my time.
And you can grab it for a steal on one condition:
As you get results, I want you to write to me with your story.
Because the downside of digital products is that I don’t get to see your progress. I love seeing people build online—your wins are my fuel, so it means the world when you keep in contact.
If this sounds fair, you can get lifetime access for just $397.
This includes all future updates too.
I’m always improving my own strategies and I don’t keep what I find secret.
For example, original customers have received these extra bonuses over the past year:

A webinar on how to build a writing business

A webinar on how to start and scale a newsletter

A webinar on the 5 pillars of leverage

A brand new version of course (fully rewritten and refilmed in 2024 to keep up to date with the evolving landscape—included in your purchase)

5 exclusive interviews with 6-8 figure writers (these are included in your purchase)

Not to mention frequent video material sharing more writing strategies.
It’s my aim to overdeliver, so you can expect a similar level of care if you decide to invest.
You can either grab the main course or pick up a consulting call if you’d prefer closer support (we’ll deep-dive into your brand and business and come up with a tailor-made plan of action—this option’s available at a later date, too).

 

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