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Perry Belcher – Association Domination Masterclass
Original price was: $297.00.$52.00Current price is: $52.00.
“This course is available and delivery within a few hours!”The majority of memberships came from our media blogs, but we have recently started creating new associations in emerging markets.
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Perry Belcher – Association Domination Masterclass
Start Up Or Bolt On An Association To ANY Business For Recurring Revenue
The creation of an association can be a lucrative start-up business or an addition to almost any existing business. Our first two started as add-ons to our Survival Life and Gun Carrier websites.
The majority of memberships came from our media blogs, but we have recently started creating new associations in emerging markets. More on that in a bit too…
That’s really the point of this letter.
Let me explain.
I have too dang many ideas.
I need partners, and the easiest way to get them is to teach this business model to other people who may want to team up with me to build associations together.
Look, I know not everybody will want to partner up and many of you will go it on your own and that’s OK. I just need a handful I can team up with.
Before we get into all that let me start…
Dispelling The 3 Big Lies About The Association Business
Let’s get rid of a few myths before we begin…
- 1.In the United States, having an association does not require a special license. Especially not for a trade or hobby association. While this can be very difficult in Europe and other countries where they have begun to understand the power of these groups, for once we have an advantage in the good ol’ US of A.
- 2.The vast majority of revenue that comes from associations doesn’t come from membership dues. In fact according to the ASAE only about 38% of association revenues now come from dues, the rest comes from 7 extra streams of revenue that I’ll reveal later in this letter in some detail.
- 3.You don’t need a huge investment to start an association. In fact, almost anyone can get started for just a few hundred dollars from their kitchen table. You really just need a logo, a set of benefits, and an industry that needs community.
Fun Fact: The U.S. Chamber of Commerce was founded in 1916 with just 18 invitations mailed again from a kitchen table. It was an association of secretaries. Now it has an annual budget of $175,000,000 USD 300,000 members and a staff of 470 employees.
Believe this: People benefit from association, always have and always will.
Discover The Benefits Of Owning
An Association
#1 Mobility: The association business is probably the best business in the world to operate remotely. It is ideally suited to distributed teams, working from home, and flexible schedules. If you have a laptop connected to the internet, you can run an association from almost anywhere in the world with a few cheap communication tools.
The Porcelain Steel Institute is a great example. It’s owned by a gentleman I met recently. The PSI serves porcelain steel manufacturers.
Crazy, right?
The CEO is a one-man show. He runs a multimillion-dollar association with only a few hundred high-value members.
Typically, if you call him, you will catch him talking on his mobile phone in the car with the top down or on the golf course. No kidding.
#2 Scaleability: As you can see from my previous examples of the Dance Exercise Association crossing over $62 million dollars per year and exiting for likely hundreds of millions of dollars, you can scale the association business as big as you want.
Or, you can stay low key, running a small business that pays your mortgage, college tuitions or just some random bills.
Or anything in between…
How big you grow is up to you, and since associations are so inexpensive to start, you can own as many as you like.
#3 Low Risk: Other than rushing to scale, there’s no reason to invest a lot of money into an association.
Honestly, today, I spend thousands of dollars a month on paid media in order to increase membership quickly, but you don’t need to do that in the beginning or ever for that matter.
Truth is, after a bit, most associations grow organically.
To begin, you may want to leverage free Facebook groups, join Discord channels, or create your own LinkedIn groups or even create interest boards on Pinterest to get new members. There are so many options. (at least 14 we use)
#4 Low time commitment. You can manage just about any association within 30 minutes a day as opposed to ordinary businesses.
You can grow as fast or as slow as you want. You can take unlimited time off, and vacation for as long as you like and your income will still come in.
Once established you can auto-run the whole thing with a small team of outsourcers and you don’t have to be present at all.
I know this is true because I have done it. I don’t work in my businesses anymore because they are all run by other people with micro-teams that work remotely.
#5 Works with ANY Traffic: YouTube, Facebook, LinkedIn, organic SEO, podcasts, social etc. Pretty much every type of traffic works with Associations.
Remember, association memberships are a soft sale that don’t require pressure. All you have to do is provide the vessel for people to associate, make them aware of it, and they will come.
Once you get it off the ground, the association will kind of build itself.
#6 Chillonaire ready: The association business is a great way to live a balanced lifestyle since there is no real staff, no stress, no pressure and you just earn money on a regular basis without any of the rigors of a regular business.
This is what my friend Kevin Nations calls a Chillonaire lifestyle.
#7 Pride: Unlike some of the other business models in our industry, owning an association gives you a real sense of pride. Regardless of which title you choose, being a president, founder or CEO you’ll feel a certain level of prestige, and you don’t have to be ashamed of what you do to make money. This is a big one for me.
#8 Power & Influence: American associations and their leaders control elections, get advisory roles with corporations, and are at the top of the food chain when it comes to how cities, counties and states are governed and even how they write their laws.
Seriously!
“Archive: https://archive.ph/A7Vkw “
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