Pete McPherson – Podcourse

Description

Raise your computer mouse if this sounds familiar…

“My blog and business aren’t growing as fast as I would like. I don’t seem to get engagement or comments or any interaction whatsoever.”
“Podcasting totally sounds interesting, but ain’t nobody got time for that. I’m busy enough as it IS.”

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“Have you heard my voice? Not even my DOG likes the sound of my voice. And I’m shy. Who’d want to listen to me?? I’m not cut out to be a podcaster.
“Editing? Mixing? Audio Production? All that technical stuff?? *shudders* Super overhwhelming, and oh yeah–ain’t nobody got time for that.”
“I’m really not sure what the ‘ROI’ is from podcasting. I mean, is this going to make me money directly or grow my business??”

It’s true.
When I started my first podcast in 2009, it was a TERRIBLE experience.

I literally bought a “Podcasting for Dummies” book
It took me FOR-EV-VER to figure out how to record and edit a simple episode
It sounded terrible and I hated my voice.

So I quit.
Over the next 7 years, I would go on to start OVER 50 blogs and online businesses.
(Nope. Not a typo).
Most of these were near-instant failures, and I was never really happy with what I was doing (and they DEFINITELY didn’t make much money).
?
ALL THAT CHANGED IN EARLY 2017.
That’s when I launched the Do You Even Blog podcast.
(It kind of happened on accident actually. I was REALLY just trying to figure out blogging–and I asked some successful bloggers if they would let me interview them).
Weird stuff happened.

New tools made CREATING a podcast wayyyy easier.
I got sponsorship money before I even launched.
I got engagement from an audience (essentially the first time that had ever happened from anything I started)
People listened.

The next month, I found another sponsor.
Three months in, I created a small product and made $2,300.
As it turns out, PODCASTING is what worked.
Now…

I’ve interviewed some of my entrepreneurial HEROS.
I get to work at home in my underwear (ok I never actually do this, but I COULD)
I’ve built a full-time income from my online business.

I have my podcast to thank for launching my entire career.
The Podcourse Curriculum
Podcourse consists of 13 modules that break down the entire journey, step-by-step. Each section is designed to NOT overwhelm you and give you the exact steps you need in order to launch your show.

Module 1
The Welcome Module
You’ll learn…

 How to best work through Podcourse, including a more detailed breakdown of the modules.
 Where to access the private community, office hours calls, and printable workbook.

Module 2
What you need
(and what you don’t)
You’ll learn…

 Podcast Hosting 101
 What software you need
 What gear you need

Module 3
Design Your Show
You’ll learn…

 How to nail your show format
 Why intros are crucial (and how to nail em)
 how to craft your show’s “hook”

Module 4
Finding Your Voice
You’ll learn…

 What does that really mean?
 How to sound better on a microphone
 Voice inflection, and more.

Module 5
Become a World-Class Host
You’ll learn…

 The 3 requirements for awesome interviews
 8 questions you can almost always use
 Practical tips for notes/outlines

Module 6
Guest Management
You’ll learn…

 How to book the guests you want
 How to make scheduling a breeze

Module 7
Creating Your Show
You’ll learn…

 Should you use an editor? When? Where to find?
 Should you use a script? Outline?
 Non-technical recording tips
 “Sonic Branding” and more

Module 8
Creating Show Notes
You’ll learn…

 How much do they really add?
 The 2 highest ROI options for show notes

Module 9
Launching Your Show
You’ll learn…

 What to do and WHEN to do it
 Building a launch team
 Show info & podcast cover art
 How to distribute your podcast EVERYWHERE (Apple, Spotify, Google, and way more)
 Launch marketing

Module 10
Podcast Monetization
You’ll learn…

 What $$$ methods are out there?
 How to get sponsors (at every level)
 Patreon & other listener-supported methods
 Several templates, trackers, media kit examples, and more

Module 11
Easy Efficient Editing
You’ll learn…

 What you need to know, and what you don’t
 The 4 steps to your “MVP” podcast
 Simplified tutorials on compression, normalization, and loudness
 All the powerful free & paid tools to make your life way easier

Module 12
Tool Walkthroughs
You’ll learn…

 What are the must-haves?
 Autopilot tools like Auphonic, FixMyLevels, and more
 DAW tutorials – Audacity, Garageband, Logic Pro, Reaper, Hindenburg, and more
 Transcription and interview tools

Module 13
Growing Your Show
You’ll learn…

 Everything I’ve learned about growing a podcast
 How to be guests on other people’s podcasts
 Google and YouTube SEO for your podcast
 and way more.

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