Perry Marshall – Zero to $100k
$247.00
“This course is available and delivery within a few hours!”You end up with bent nails and a ruined project. Business is like that. When you get the foundations right it is vastly easier to sell the right product to the right client and enjoy it because you’re doing it on your terms.
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Perry Marshall – Zero to $100k
I took a close look at what he was doing; offered two suggestions:
“You need to turn this into a real business, instead of being a shill for somebody else.”
“This product you sell is flimsy and cheesy. You need to get a real product.”
He politely declined my advice, preferring to optimize spreadsheets, go on incentive trips and chase his wife around the house.
One year later I bumped into him at a seminar. He was in severe pain.
Google banned ALL of his accounts, and was tracking his IP addresses. He was struggling to keep his head above water, analyzing spreadsheets for other marketers just to buy groceries.
He was one of the LUCKY ones. At least he made good money for a little while.
When you hammer nails on a flimsy workbench, the nail wiggles. You end up with bent nails and a ruined project. Business is like that. When you get the foundations right it is vastly easier to sell the right product to the right client and enjoy it because you’re doing it on your terms.
Even then, there’s another problem:
The average person is not grown up enough to accept the real assignment.
When Google Cash and affiliate marketing were ALL THE RAGE (sort of like Bitcoin in 2017) and the world was in an INSANE FRENZY, how did I instantly know it was going to crater?
How did I know the 28-year-old making $1.6 million was going to take a nasty spill?
Because I knew in my bones and muscle memory what a REAL business is. The average “bizopper” does not. The bizop sellers know what paints a seductive picture in the bizopper’s mind.
In bizop, everything they tell you is a half-truth!
…Starting with “I’m going to show you how to own your own business.” Late in my MLM phase, I began experimenting with advertising. Only because I tried that, did I deduce that I did not own legal title to ANYTHING. Once I realized this, I pulled the red lever and reached out to my upline Diamond (who was otherwise inaccessible) and asked for a phone call.
I said to him, “So… it looks like you don’t really own your own business, you’re just a commissioned representative for Amway and the Grand Imperial Poobah. Is that correct?”
“Yes,” he stuttered. “You could say that.” There was a wavering tone in his voice I had never heard from ‘superman’ before. He was nervous.
That was the day my rose-colored glasses shattered.
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